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Sponsorship
"Always Outside The Box"
I am a seasoned sponsorship professional with more than 20 years of experience in sponsorship, commercial, and brand marketing. I am a strategic brand partnership architect and sponsorship innovator and have successfully negotiated and activated sponsorships, partnerships, and joint ventures across a range of diverse sectors, delivering significant growth in revenue, brand recognition, and business development. I am a committed and highly innovative thinker that has a track record of thinking outside the box to deliver awesome above the line and through the line results.
Sponsorship Acquisition - Activation - Planning - Engagement - Marketing - Partnership servicing - Branding
PLayer Management
"Endorsed & Recommended By New Zealand Players Association"
I started managing a roster of female athletes to provide quality advice and assistance to enhance their income, career and future prospects. Being married to a woman who represented New Zealand in three sports, I was driven to effect positive change in a market traditionally dominated by men - striving to improve conditions for all female athletes
Contract Negotiation - Sponsorship - IP Licensing Services - Post-Career Planning - Personal Development
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philanthropy
"Successfully Raised Over $25 Million"
Philanthropy plays a significant role in my life's purpose and is a satisfying side hustle. I have always felt compelled to give back. Serving on non-profit boards such as Waikato Touch, Swimming Waikato, various trusts and foundations, the objective is consistently to build sustainability and leave things better than before. I utilise my connections and skills to leverage and cultivate relationships that create and add value.
Foundation development - Sponsorship - Funding - Call to action - Marketing - Not for profit strategy
Branding & Marketing
"Clarifying Purpose"
Quality branding demonstrates who you are and what you stand for. I have experience and a proven track record of working with clients to maximise this so to create the right marketing plan to achieve desired outcomes.
Branding - Marketing - Design - Business Development - Team Leadership
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event planning
"On The Front Line"
My multisport match day and sports promotion experience extends to more than 200 Super rugby games, All Blacks test matches, NPC rugby games and ANZ premiership netball games. I have extensive knowledge across all game day operations including: game day promotion, match day activations, corporate hospitality (planning, selling, theming, hosting and delivery) as well as all game day ticketing and season membership.
Match Day Operations - Corporate Hospitality - Ticketing - Marketing - Event delivery – Leadership
Business development
"Getting Amongst It"
I am an innovative, strategic and results-driven senior leader with a passion for developing teams and driving sustainable business growth.
With vast experience across diverse industries, I have a proven ability to implement innovative strategies, enhance stakeholder engagement, and achieve organisational success. My key strengths lie in fostering strong relationships and connections, driving performance improvements, and leading projects in challenging environments.
With vast experience across diverse industries, I have a proven ability to implement innovative strategies, enhance stakeholder engagement, and achieve organisational success. My key strengths lie in fostering strong relationships and connections, driving performance improvements, and leading projects in challenging environments.
Leadership - Innovation - Strategy
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CLIENTS
New Zealand Netball | Ricoh | Chiefs | Waikato Rugby Union | Waikato Bay of Plenty Magic Netball | St Peters Cambridge | Waipa District Council | Johnston Associates | Northern Districts | Cricket Association | The Water Boy Trust | Toro Mai Trust | Pragma Group | Cambridge Harness Racing | Touch Rugby New Zealand | Splice Construction | Ltd Hobbiton Movie Set | Canoe New Zealand